Toyota's Resilient Sales Momentum Continues Amid RAV4 Production Snag. Despite a shortage of its popular RAV4 model due to the production ramp-up of the redesigned version, Toyota Motor North America saw a modest 1.1 percent increase in sales during the second quarter of the year. The Japanese automaker's ability to adapt and maintain sales momentum is a testament to its extensive dealer network and diverse range of models, which helped mitigate the impact of the RAV4 shortage. As the new RAV4 model hits the market, Toyota will be closely monitoring the situation to ensure a smooth transition and meet consumer demand for its best-selling SUV.


Toyota Motor North America sales climbed 1.1 percent in Q2 despite a RAV4 shortage from the redesigned model's production ramp-up.