Toyota dominated Canada’s zero-emission vehicle rebates in July, claiming the largest share of incentives as demand for electric and plug-in hybrid models surged. However, Chevrolet made significant gains, reducing the gap between itself and the market leader with strong sales of its electric truck and SUV lineup. Analysts note the growing competition in the Canadian electric vehicle market, where consumer preferences appear to be shifting toward a mix of established and emerging brands. The data highlights both Toyota’s continued dominance and the rising influence of Chevrolet in the fast-evolving EV sector.
Toyota secures most Canadian ZEV rebates in July, but Chevy narrows gap Automotive News