"Stellantis Shifts Gears: Chrysler Minivan Prices to Take a Backseat in 2027 Model Rollout." In a bid to regain lost ground in the competitive minivan market, Stellantis Canada is making a significant change to its pricing strategy for the 2027 Chrysler model. According to CEO Trevor Longley, the company's high starting prices have been a major factor in its declining market share in the segment in recent years. In a move aimed at making the popular family vehicle more appealing to budget-conscious consumers, Stellantis is reportedly adjusting its pricing to better compete with rival brands like Honda and Toyota. The exact details of the new pricing strategy remain under wraps, but industry insiders are abuzz with speculation as to how this bold move will impact the Canadian market.
High starting prices have cost Stellantis Canada market share in the minivan segment in recent years, said company CEO Trevor Longley. The automaker is changing tack as it rolls out its 2027 Chrysler ...
