"Stellantis Shifts Gears: Chrysler Minivan Strategy to Take on Competition. After facing significant market share losses in the minivan segment in Canada, Stellantis is making a bold move to regain its footing. According to CEO Trevor Longley, the automaker's high starting prices have been a major obstacle, driving customers to rival brands. With the introduction of the 2027 Chrysler minivan, Stellantis is poised to challenge the dominance of Honda and Toyota in this lucrative market, but can the company's new strategy pay off?"
High starting prices have cost Stellantis Canada market share in the minivan segment in recent years, said company CEO Trevor Longley. The automaker is changing tack as it rolls out its 2027 Chrysler ...
