Hyundai's High-Risk Bet on China's Electric Vehicle Market. As the world's largest electric vehicle (EV) market, China has become a crucial battleground for car manufacturers vying for dominance in the sector. Hyundai, South Korea's largest automaker, has placed a significant bet on the Chinese market with its Ioniq 7 model, a luxury electric SUV that aims to take on the likes of Tesla and other established players. With the Chinese government's push for a cleaner and more sustainable transportation system, Hyundai is pinning its hopes on the Ioniq 7 to not only succeed in China but also to drive its global EV sales and cement its position as a major player in the industry.
Why Hyundai cannot give up China: Its high-stakes Ioniq bet The Korea Herald