Electric vehicle manufacturers are racing to reduce their reliance on rare earth minerals, a key component in many electric motor designs. YASA, a UK-based electric motor specialist, is taking a significant step towards this goal by developing two new axial flux motor designs that use less or no rare earth materials. The move is expected to make electric vehicles more sustainable and environmentally friendly, as the extraction and processing of rare earth minerals can have negative environmental and social impacts. With the global demand for electric vehicles on the rise, YASA's innovative motor designs could play a crucial role in shaping the future of the industry.


YASA to develop two axial flux motor designs with less or no rare earth  Charged EVs